Patient Engagement: How to Make an Emotional Connection
Posted March 29, 2016 by Stacy BolzeniusOB/GYNs, like all doctors, know and value the importance of “patient satisfaction.” However, in the medical profession, satisfaction often isn’t enough to keep patients from switching doctors due to insurance requirements, convenience and long waits. To inspire loyalty, an OB/GYN needs to go beyond satisfaction and strive for patient engagement. Patient engagement is achieved by connecting emotionally, listening empathetically and communicating in a way that conveys an understanding of the patient’s individual needs and desires. Because of the intimate nature Continue reading…